As well as rebranding and web design for individual surgeries in York, Haxby and Tadcaster, Mode branded York Health Group, a new consortium of surgeries who were looking to be proactive in the provision of health care for the NHS in the York area. The branding required a clean, modern, clinical look that also symbolised the collaboration of health care providers.
The City of York Council was pivotal in promoting the wide choice of contraception now available to York's young women through the NHS. The initiative was fortunate to be supported and inspired by a small group who had experienced the problems of being very young mothers in York and wanted the next generation to be more aware of their options.
29 Castlegate (see also Community) briefed Mode to design a 4 page micro flier to signpost agencies and support groups for young adults in York with health and welfare issues. The photographic illustration was also used on bus adverts around the city.